The team-up makes it possible to enter an arrangement of emojis to navigate to a Yat page, which can then redirect to other websites.Īccording to the announcement, users (companies, brands, etc.) can set up a personalized string of emojis, which will then create a Yat page. From there, the page can be customized to act as a portfolio, bio page, and so on, or redirect to any other URL-effectively working as an all-emoji alternative. Web browser company Opera has said it will enable emoji-only based web addresses 'to bring a new level of creativity to the internet'. A prominent example given is rapper Lil Wayne's page directing people to his record label. The integration is part of a partnership with Yat, a company that sells URLs with strings of emoji in them, reports The Verge. The new emoji functionality in Opera provides other benefits as well, with Yat web addresses able to drop the ".y.at" from the URL. It will also allow embedded emojis on web pages to link directly to their associated Yat page. "This integration is a testament to Opera's continued innovation in the web browser space," said Naveen Jain, co-founder, and CEO of Yat, in the press release. "We are thrilled to be partnering with them to make URLs more user-friendly and expressive while giving yat creators more visibility on the web."Įmoji integration for Opera should be available now to all Opera users. Opera browser allows emojionly web how to#.We are thrilled to be partnering with them to make URLs more user-friendly and expressive while giving yat creators more visibility on the web. “This integration is a testament to Opera’s continued innovation in the web browser space. “Whether you’re an artist, musician, creator, business owner, or just want to increase your following, this integration is invaluable, making it easier for you to connect and share content with your community through your unique string of Yat emojis,” said Naveen Jain, co-founder, and CEO of Yat. Instead of typing in numerous alphanumeric characters into a URL, Opera users get the ability to express themselves on the web. The integration is equally about functionality as it is expression. With over 90% of the 4.6 billion internet users around the globe using emojis to express themselves, Opera’s integration of Yats unlocks a new easy way for people to be present on the Web. G-Eazy, Kesha ,Young Money, 3LAU and Disclosure use them too. For example, Lil Wayne’s Yat page directs users to his record label, and Steve Aoki’s takes you to his website. Artists from the music world were among the first to invest in and use their Yats. Users can customize their Yat page or redirect it to anywhere else on the web. The emoji-centric integration makes it easier for anyone on the internet to find and be directed to Yat pages, which are unique domains that are generated when a Yat is created from a personalized string of emojis. The emojification of Opera is possible through a partnership with Yat, the company that allows you to own personalized strings of emojis. com or even words in their links and use only emojis to be directed to websites. Through the integration with Yat, Opera users are able to ditch. “It’s been almost 30 years since the world wide web launched to the public, and there hasn’t been much innovation in the weblink space: people still include. “The partnership marks a major paradigm shift in the way the internet works,” says Jorgen Arnesen, EVP Mobile at Opera. Opera, the company behind the popular, eponymous multi-platform web browser, has become the first browser to enable emoji-only based web addresses, to bring a new level of creativity to the internet.Īlso Read: Freedom Forever to Accelerate Solar Adoption With Real Time Solar Quoting and Salesįor the first time in the history of the internet, users will be able to navigate the web by entering solely a string of emojis into the URL bar instead of letters and words.
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